Get your brand in front of the Automotive buyers at SPE Automotive Division Innovation Awards with geofenced ads.
Date
Nov 4, 2026
Venue
Laurel Manor, Livonia, MI, USA

About
AutomotiveThe SPE Automotive Division Innovation Awards is a prestigious annual event held at the Laurel Manor in Livonia, United States. This program celebrates the most innovative uses of plastics in the automotive industry, recognizing the contributions of original equipment manufacturers (OEMs), tier suppliers, and polymer producers. Teams submit nominations that highlight their part, system, or complete vehicle, emphasizing why it deserves the title of the Year’s Most Innovative Use of Plastics. The event typically attracts over 700 attendees, including OEM engineers, automotive and plastics industry executives, and media professionals. Funds raised during this event are directed toward supporting SPE educational efforts and technical seminars, reinforcing the importance of plastics in the advancement of automotive technology.In addition to the innovation awards, the event honors significant contributors to the field. The Lifetime Achievement Award is presented to individuals who have made outstanding contributions to the industry. Notable recipients include Robert Speirs III, Professor Emeritus and former Chair of the Ferris State University Plastic Program, who will be honored at the upcoming gala. The event also showcases finalists for various categories, including the Vehicle Engineering Team Award, which this year was awarded to the Ford Expedition SUV. The program includes the induction of significant innovations into the SPE Automotive Hall of Fame, such as the first automotive seat belt and the first acrylic rear lens, celebrating advancements that have shaped automotive safety and design. The 54th Annual Automotive Innovation Awards Program is set to continue this tradition of excellence, emphasizing the critical role of plastics in the automotive revolution.
Industry
Automotive
Industry
Automotive
Venue
Laurel Manor
Location
Laurel Manor, Livonia, MI
Livonia, MI, USA
Topics
How it works
You're already here — SPE Automotive Division Innovation Awards is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
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SPE Automotive Division Innovation Awards in Livonia concentrates Automotive professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Laurel Manor in Livonia and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
SPE Automotive Division Innovation Awards draws Automotive professionals, a focused audience for well-targeted advertising.
Pick SPE Automotive Division Innovation Awards, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.

