Global Trade Symposium

The Global Trade Symposium, held at the Sheraton New York Times Square Hotel, is a premier event in the produce industry, focusing on the complexities of import and export in an increasingly volatile global market. This year's symposium will feature six comprehensive sessions that cover the entire supply chain, with insights from industry leaders discussing critical trends in fresh produce, marketing strategies, logistics, and innovations in seed development. Given the current economic challenges, the event emphasizes two key themes: leveraging innovations and strong leadership to navigate uncertainties and enhancing marketing and merchandising strategies to boost global sales of fresh produce.The symposium opens with a General Session that includes welcome remarks from Ken Whitacre, CEO and Publisher of Produce Business. The session will provide a detailed overview of international trade trends in fruits and vegetables, focusing on consumption patterns, commodity shifts, trade agreements, and the impact of emerging technologies on supply chains. Following this, a panel titled Politics and Produce will feature prominent figures such as Tom Stenzel and Jessie Capote, addressing the geopolitical influences on the movement of fresh produce, current trade policies, and potential solutions for future stability. Another critical discussion will explore logistics and transportation challenges, led by experts like Anthony Serafino and Mike Laws, who will share strategies to maintain the cold chain amid labor shortages, tariffs, and climate variability.Innovations in seed and variety development will be examined in a session featuring speakers like William Watson and Amanda Knauff. This panel will delve into the creative processes involved in bringing new produce varieties to market while balancing quality, resilience, and environmental considerations. Additionally, marketing strategies for U.S. and Canadian produce will be analyzed, with insights from representatives of national commodity boards. The symposium will also highlight the significant role of sponsorships, which enhance the exhibitor experience and provide brands with visibility through presentations and promotional opportunities. The Global Trade Symposium promises to deliver valuable content and networking opportunities for professionals in the fresh produce sector, making it an essential event for anyone involved in the global trade of agricultural products. With an audience reach extending across countries such as Slovakia, UAE, and Senegal, this event marks its ninth edition, continuing to foster dialogue and innovation in the industry.