The Direct 60 Forum

The Direct 60 Forum is a prestigious gathering that brings together leading brand and retail executives in a celebration of innovation and recognition. This exclusive, by-invitation event serves as a platform for industry leaders to connect, share insights, and celebrate the accomplishments of the Direct 60 honorees. The Direct 60 List honors digitally-minded executives who are redefining go-to-market strategies for some of the world’s most iconic brands. These honorees are recognized for their willingness to embrace calculated risks, positioning their brands for success in an increasingly consumer-focused and data-driven world.In its fifth year, The Direct 60 Forum promises a blend of entertainment and celebration, featuring elegant wine tastings, enjoyable cocktails, and powerful acceptance speeches. The event will see Direct 60 Alumni presenting awards to this year’s distinguished class, emphasizing the importance of networking and creating meaningful connections among peers. Attendees will have the opportunity to engage in elevated activations and networking moments that are crucial for sharing challenges and experiences. The forum will include insightful discussions led by leading innovators, focusing on how evolving technology solutions will influence brand strategy, operations, and the future of business. This year’s event will take place at the exquisite Wildflower Farms, Auberge Resorts Collection, where curated dinners will offer an exceptional culinary experience, further highlighting the achievements of the Direct 60 honorees.