About
RetailThe Show of Shows is an annual event held at the Kentucky Exposition Center in Louisville, United States, dedicated to collectors of Antique Arms and Militaria. This highly anticipated event features nearly 2,000 tables filled with a wide array of items for sale, making it a treasure trove for enthusiasts and collectors alike. Each visit presents an opportunity to discover new and unique artifacts that showcase the rich history of military memorabilia.Attendees can expect a vibrant atmosphere, highlighted by the excitement of finding rare items. The event not only serves as a marketplace but also as a gathering place for like-minded individuals to share their passion. With its strong audience reach primarily within the USA, the Show of Shows is recognized as a significant event in the collecting community. Whether you are a seasoned collector or a newcomer, this event promises an enriching experience filled with the thrill of discovery.
Industry
Retail
Industry
Retail
Venue
Kentucky Exposition Center
Location
Kentucky Exposition Center, Louisville, KY
Louisville, KY, USA
Topics
How it works
You're already here — Show of Shows is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
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Show of Shows in Louisville concentrates Retail professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Kentucky Exposition Center in Louisville and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
Show of Shows draws Retail professionals, a focused audience for well-targeted advertising.
Pick Show of Shows, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.


