
EVENT AUDIENCES FOR ORGANIZERS
Reach your next attendees. Sell more tickets.
Promote your event to people searching for events like yours—and people who have attended similar events.
Shared Audiences combines event discovery on sharedaudiences.com with real-time geofence audiences to help you reach prospective attendees by industry and event.
✓ Anonymous & privacy-compliant • ✓ By industry and event
EVENT AUDIENCEHealthcare & Life Sciences
EXAMPLE⌕People searchingExploring healthcare events on sharedaudiences.com
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⌖People showing upGeofenced at related conferences and trade shows
READY TO ADVERTISE TOProspective attendees for your eventIndustry audienceSpecific eventsRelated events
WHERE THE AUDIENCE COMES FROM
Built from people searching. And people showing up.
Great event advertising starts with a relevant audience. Ours brings together two powerful signals of interest.
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People searching for their next event
Thousands of people visit sharedaudiences.com to discover specific events, arriving through Google, AI chat, and other sources. Their activity on our website helps us build audiences around the events and industries they’re exploring.
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People attending relevant events
Our geofence event targeting captures audiences in real time at conferences, trade shows, and other live events. These attendance signals help you reach people who have already shown an interest in events like yours.
Together, these anonymous, privacy-compliant data sets power Event Audiences—advertising audiences organized by industry and event.
HOW IT WORKS
Your audience is already out there. Here’s how to reach them.
1Tell us about your event
Share your event, ideal attendees, campaign dates, and ticket sales goals.
2Choose your Event Audiences
We help identify relevant industry and event audiences using discovery activity on sharedaudiences.com and geofenced event attendance.
3Launch your advertising
Put your event in front of prospective attendees with ads that highlight why they should attend and direct them to your ticketing or registration page.
4Measure and refine
Review campaign performance, track ticket sales where measurement is configured, and refine your campaign based on the results.
Give your event a place on their calendar.
They’re researching your industry. Discovering related events. Attending experiences like yours.
Now give them a reason to attend yours.
Promote Your Event →EVENT AUDIENCES
Make your event their next event.
Connect with people who are already exploring and attending events like yours.
Plan My Event Campaign →