Performance Racing Industry Show - PRI Show
Put your brand in front of 37,149 attendees at Performance Racing Industry Show - PRI Show with geofenced ads — no booth required.
Date
Dec 10, 2026 — Dec 12, 2026
Venue
Indiana Convention Center, Indianapolis, IN, USA
About
AutomotivePerformance Racing Industry Show - PRI Show
The Performance Racing Industry (PRI) Show is the premier trade event for the motorsports industry, connecting professionals with the latest products and innovations. It serves as a vital hub for manufacturers, distributors, and buyers to explore advancements in racing technology, equipment, and services. The focus remains on driving the business of racing forward through showcasing new developments and fostering industry connections.
The PRI Show attracts a dedicated audience of racing professionals, including team owners, mechanics, engineers, and retailers. Attendees gain valuable insights into the latest trends, discover new business opportunities, and connect with peers and suppliers. The event provides a comprehensive overview of the racing market, empowering participants to enhance their operations and stay competitive.
Expected Attendees
37,149
Industry
Automotive
Event Details
Industry
Automotive
Venue
Indiana Convention Center
Location
Indianapolis, IN, USA
Topics
How it works
Advertise at Performance Racing Industry Show - PRI Show in 3 steps
Pick your event
You're already here — Performance Racing Industry Show - PRI Show is ready to target.
Draw your geofence
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Launch your campaign
Go live in minutes and start reaching attendees throughout the event.
Where your ads land
No zones configured
No geofence mapped for this event yet
Indianapolis, IN, USA
Got questions?
Frequently Asked Questions
Performance Racing Industry Show - PRI Show in Indianapolis concentrates around 37,149 Automotive professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Indiana Convention Center in Indianapolis and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
Performance Racing Industry Show - PRI Show draws roughly 37,149 Automotive professionals, a focused audience for well-targeted advertising.
Pick Performance Racing Industry Show - PRI Show, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.
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