NRF Protect 2026
Put your brand in front of 11,802 attendees at NRF Protect 2026 with geofenced ads — no booth required.
Date
Jun 8, 2026 — Jun 10, 2026
Venue
Gaylord Texan Hotel & Convention Center, Grapevine, TX, USA
About
OtherNRF Protect 2026
Retail security leaders and asset protection professionals will converge at NRF Protect 2026, taking place from June 8-10 at the Gaylord Texan Resort in Grapevine, TX. This gathering helps retail organizations prepare for and respond to the changing nature of risk. It provides them with the knowledge and tools they need to protect their operations.
Attendees will delve into the critical connections between physical and cybersecurity threats, learning how to better safeguard people, assets, and the customer experience. The program includes sessions led by experts, an exhibition area featuring new solutions, and opportunities to connect with others in the field. The event also features specific programs, recognition through awards, and scholarships, encouraging professionals to work together as they navigate an increasingly intricate security landscape.
Expected Attendees
11,802
Industry
Other
Event Details
Industry
Other
Venue
Gaylord Texan Hotel & Convention Center
Location
Grapevine, TX, USA
Grapevine, TX, USA
Website
nrfprotect.nrf.com/Topics
How it works
Advertise at NRF Protect 2026 in 3 steps
Pick your event
You're already here — NRF Protect 2026 is ready to target.
Draw your geofence
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Launch your campaign
Go live in minutes and start reaching attendees throughout the event.
Geofences
No zones configured
Got questions?
Frequently Asked Questions
NRF Protect 2026 in Grapevine concentrates around 11,802 Other professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Gaylord Texan Hotel & Convention Center in Grapevine and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
NRF Protect 2026 draws roughly 11,802 Other professionals, a focused audience for well-targeted advertising.
Pick NRF Protect 2026, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.
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