Field Crop Seed Convention

The Field Crop Seed Convention is an esteemed event organized by the American Seed Trade Association (ASTA), taking place at the Sheraton Grand Chicago Riverwalk in Chicago, Illinois. This convention is a significant gathering for professionals in the seed industry, focusing on various aspects of seed quality management and stewardship. Attendees can expect to engage in discussions surrounding state and regional seed associations, the Guide to Seed Quality Management, and the Guide to Seed Treatment Stewardship, as well as explore the latest in seed testing and accreditation schemes. The event highlights the importance of environmental conservation, featuring companies specializing in cover crop seeds and sustainable practices.This year's event is particularly noteworthy as it marks the return of the Field Crop Seed Convention to the Midwest, a decision influenced by feedback from attendees and exhibitors along with thoughtful discussions with ASTA's Board of Directors. The convention promises to be an invaluable opportunity for networking, knowledge sharing, and showcasing advancements in the field of forage, turf, and conservation seed. It will serve as a platform for retailers to gain insights into the proper handling and storage of lawn seed products, alongside discussions on FDA pre-market meetings as a resource for developers. Overall, the Field Crop Seed Convention is poised to be a highlight in the seed industry calendar, offering rich content and valuable connections for all participants.