
About
CosmeticsThe Be+Well Beauty & Wellness Show is the premier event for beauty and spa professionals. It offers in-depth education across hair, makeup, nails, lashes, and brows, alongside strategies for business expansion and networking opportunities. Discover new products and pro-exclusive deals from prominent brands, building on the legacy of the International Beauty Show (IBS) and its integration with IECSC. This curated experience is designed to enhance your skills and industry knowledge.
The event is specifically curated for beauty and spa professionals looking to maximize their trade show experience. Attendees will learn how to effectively plan their visit to discover innovations in beauty and wellness. The preview session aims to guide professionals in navigating the show floor, connecting with brands, and gaining actionable insights to elevate their businesses and stay ahead in the dynamic beauty market.
Expected Attendees
8,519
How it works
You're already here — Be+ Well Beauty & Wellness Show is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
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Got questions?
Be+ Well Beauty & Wellness Show in New York concentrates around 8,519 Cosmetics professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Javits Center in New York and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
Be+ Well Beauty & Wellness Show draws roughly 8,519 Cosmetics professionals, a focused audience for well-targeted advertising.
Pick Be+ Well Beauty & Wellness Show, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.

Industry
Cosmetics
Industry
Cosmetics
Venue
Javits Center
Location
New York, NY, USA
Website
ny.thebeautyexperience.comTopics