Put your brand in front of 57,908 attendees at WORLD OF CONCRETE - WOC with geofenced ads — no booth required.
Date
Jan 18, 2027 — Jan 21, 2027
Venue
Las Vegas Convention Center, Las Vegas, NV, USA

About
Industrial & InfrastructureWorld of Concrete is the premier international gathering for professionals in the concrete and masonry sectors. This event emphasizes a deep commitment to advancing the craft, fostering individual success, and shaping the future of the industry. It serves as a central hub for innovation and connection within the commercial construction landscape.
The primary audience includes concrete and masonry contractors, architects, engineers, and specifiers. Attendees can expect to discover the latest products, technologies, and techniques. The event offers extensive educational opportunities and a comprehensive marketplace for sourcing essential tools and materials, driving progress throughout the year.
Expected Attendees
57,908
Industry
Industrial & Infrastructure
Industry
Industrial & Infrastructure
Venue
Las Vegas Convention Center
Location
Las Vegas, NV, USA
Website
www.worldofconcrete.com/Topics
How it works
You're already here — WORLD OF CONCRETE - WOC is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
No zones configured
Got questions?
WORLD OF CONCRETE - WOC in Las Vegas concentrates around 57,908 Industrial & Infrastructure professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Las Vegas Convention Center in Las Vegas and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
WORLD OF CONCRETE - WOC draws roughly 57,908 Industrial & Infrastructure professionals, a focused audience for well-targeted advertising.
Pick WORLD OF CONCRETE - WOC, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.
