Put your brand in front of 60,000 attendees at World of Concrete with geofenced ads — no booth required.
Date
Jan 19, 2027 — Jan 21, 2027
Venue
Las Vegas Convention Center, Las Vegas, NV, USA

About
Industrial & InfrastructureThe World of Concrete is a premier event in the building and construction industry, taking place at the Las Vegas Convention Center in the vibrant city of Las Vegas, United States. This highly anticipated event attracts around 60,000 visitors from various sectors of the industry, showcasing the latest innovations, technologies, and products relevant to concrete and masonry. With a substantial exhibitor presence, the event features approximately 1,500 exhibitors, making it a significant platform for networking and business development.Ranked 30th in terms of attendance in the United States, and 22nd in the Building & Construction category, the World of Concrete plays a vital role in connecting professionals and companies within the industry. Attendees can expect to explore a wide range of exhibits, engage with industry experts, and gain insights into the future trends of the construction sector. The event serves as an essential hub for knowledge sharing and collaboration among industry peers.
Expected Attendees
60,000
Industry
Industrial & Infrastructure
Industry
Industrial & Infrastructure
Venue
Las Vegas Convention Center
Location
Las Vegas Convention Center, Las Vegas, NV
Las Vegas, NV, USA
Topics
How it works
You're already here — World of Concrete is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
No zones configured
Got questions?
World of Concrete in Las Vegas concentrates around 60,000 Industrial & Infrastructure professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Las Vegas Convention Center in Las Vegas and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
World of Concrete draws roughly 60,000 Industrial & Infrastructure professionals, a focused audience for well-targeted advertising.
Pick World of Concrete, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.

