About
CosmeticsPrepare for an unparalleled beauty experience at Ulta Beauty World 2026, taking over the Orange County Convention Center in Orlando, FL, on April 15-16. This event offers an opportunity for anyone interested in beauty, from long-time enthusiasts to those just starting out, to explore the world of cosmetics and skincare.
The first day, April 15, features an exclusive Masterclass. Attendees can expect hands-on learning, practical tips, and professional techniques shared by leading industry experts and brand founders. On April 16, the Expo floor opens, bringing together over 200 beauty brand partners. This is a chance to connect with brands, explore new products, and experience services like hair and makeup at the Ulta Beauty booth. Attendees can also look forward to special experiences and product giveaways.
Beyond the learning and brand interactions, the event will include a live DJ and food options. Each attendee will also receive a swag bag, valued at over $2,000. Tickets go on sale January 21.
Expected Attendees
1,500
Industry
Cosmetics
Industry
Cosmetics
Venue
Orange County Convention Center
Location
Orlando, FL, USA
Orlando, FL, USA
Topics
How it works
You're already here — Ulta Beauty World 2026 is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
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Ulta Beauty World 2026 in Orlando concentrates around 1,500 Cosmetics professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Orange County Convention Center in Orlando and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
Ulta Beauty World 2026 draws roughly 1,500 Cosmetics professionals, a focused audience for well-targeted advertising.
Pick Ulta Beauty World 2026, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.


