Put your brand in front of 25,000 attendees at The Flyfishing Show-Pleasanton with geofenced ads — no booth required.
Date
Feb 26, 2027 — Feb 28, 2027
Venue
Pleasanton, CA, USA

About
Sports & RecreationThe Flyfishing Show in Pleasanton is an expansive event dedicated to all things fly fishing, serving as a hub for enthusiasts, exhibitors, and industry leaders. This year marks the 9th edition of this highly anticipated show in the United States, designed for both novice and experienced anglers. The event is a prime opportunity for exhibitors, including those offering unique products and services related to fly fishing and sport fishing ethics, to showcase their innovations and connect with a passionate audience.Exhibitors will have the chance to participate in the Destination Theater, where they can present their products and expertise, contributing to the educational aspect of the show. This year, the event will also feature the prestigious Fly Fishing Show Consumer Choice Awards, celebrating the best products in over 40 categories, including rods, reels, and waders. The awards will be voted on by the attending consumers, providing a unique perspective on industry trends. Additionally, returning exhibitors in good standing will be exempt from filing a new application, streamlining their participation process.In addition to the main exhibition, the Flyfishing Show will offer specialized programs such as the Fly Fishing Learning Center hosted by Fly Fishers International (FFI). This center provides free workshops on fly tying, casting instruction, and other essential skills for anglers of all levels. Attendees can expect hands-on experiences and personalized guidance from industry experts. Furthermore, classes will be tailored to accommodate varying skill levels, ensuring everyone from beginners to seasoned pros can benefit from the offerings.The show also features the International Fly Fishing Film Festival, showcasing films that celebrate the sport and its culture. Attendees have the chance to purchase tickets in advance or at the door for an engaging night of film and community. Other special events include a Women’s Fly Fishing Showcase, aimed at empowering women in the sport through discussions, presentations, and networking opportunities. Each participant will have the chance to win exciting prizes, including guided trips and gear.For those interested in learning more about the rich history of fly fishing, a special display featuring antique tackle and historical artifacts will be available. Notable author Steve Woit will be on-site to provide evaluations and insights into the evolution of fly fishing gear. Additionally, attendees will have the chance to engage with various expert presentations, panel discussions, and live demonstrations throughout the event.With a focus on community and knowledge sharing, The Flyfishing Show in Pleasanton stands out as a must-attend event for anyone passionate about fly fishing. From interactive learning sessions to networking opportunities and award presentations, the show promises to be a comprehensive experience that celebrates the art and culture of fly fishing.
Expected Attendees
25,000
Industry
Sports & Recreation
Industry
Sports & Recreation
Location
Pleasanton, CA
Pleasanton, CA, USA
Topics
How it works
You're already here — The Flyfishing Show-Pleasanton is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
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The Flyfishing Show-Pleasanton in Pleasanton concentrates around 25,000 Sports & Recreation professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around The Flyfishing Show-Pleasanton in Pleasanton and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
The Flyfishing Show-Pleasanton draws roughly 25,000 Sports & Recreation professionals, a focused audience for well-targeted advertising.
Pick The Flyfishing Show-Pleasanton, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.
