Switchback Spring
Get your brand in front of the Sports & Recreation buyers at Switchback Spring with geofenced ads.
Date
May 22, 2027 — May 24, 2027
Venue
Ernest N. Morial Convention Center, New Orleans, LA, USA
About
Sports & RecreationSwitchback Spring
Join us for the second edition of Switchback Spring at the Ernest N. Morial Convention Center in New Orleans, Louisiana. This exciting event will take place over three days, focusing on education, business, and connection within the outdoor industry. Attendees will have the opportunity to engage with a diverse array of exhibitors showcasing the latest products and innovations in the field.
The event is designed to provide valuable networking opportunities, allowing participants to connect with peers, industry leaders, and brands through organized events, dedicated meeting spaces, and informal gatherings.
The education program for Switchback Spring 2026 will be centered around the theme 'Equipping the Outdoor Industry for the Future.' Attendees can expect a dynamic lineup of educational sessions covering a wide range of topics, including leadership, change management, outdoor culture, supply chain management, merchandising, and modern marketing strategies.
This event aims to strengthen the outdoor industry for long-term success by fostering community and collaboration among retailers, media, and brand leaders in backpacking, apparel, and footwear. Celebratory activities, including happy hours and evening receptions, will also be part of the experience, highlighting the vibrant outdoor community. Switchback Spring promises to be an energizing and informative gathering that supports the ongoing development of the outdoor industry.
Industry
Sports & Recreation
Event Details
Industry
Sports & Recreation
Venue
Ernest N. Morial Convention Center
Location
Ernest N. Morial Convention Center, New Orleans, LA
New Orleans, LA, USA
Topics
How it works
Advertise at Switchback Spring in 3 steps
Pick your event
You're already here — Switchback Spring is ready to target.
Draw your geofence
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Launch your campaign
Go live in minutes and start reaching attendees throughout the event.
Where your ads land
No zones configured
No geofence mapped for this event yet
Ernest N. Morial Convention Center, 900 Convention Center Blvd, New Orleans, LA 70130, USA, New Orleans, LA, USA
Got questions?
Frequently Asked Questions
Switchback Spring in New Orleans concentrates Sports & Recreation professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Ernest N. Morial Convention Center in New Orleans and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
Switchback Spring draws Sports & Recreation professionals, a focused audience for well-targeted advertising.
Pick Switchback Spring, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.
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