+328%closed dealsat NADA 2026
Read story
Starts in 171 days

SHOT SHOW

Put your brand in front of 53,126 attendees at SHOT SHOW with geofenced ads — no booth required.

Date

Jan 19, 2027 — Jan 22, 2027

Venue

Venetian Expo & Caesars Forum, Las Vegas, NV, USA

Official Site

About

Sports & Recreation

SHOT SHOW

The New Product Center showcases an expansive array of new shooting sports, hunting, and outdoor equipment, with over 300 companies introducing their latest innovations. This dedicated area provides a comprehensive look at what's new in the industry, allowing attendees to discover groundbreaking products and technologies shaping the future of outdoor pursuits.

This event attracts professionals from across the shooting, hunting, and outdoor industries. Attendees can expect to discover new product lines, explore potential business collaborations, and gain insights into market trends. The focus is on facilitating meaningful connections and providing valuable opportunities for professional growth and business development within the sector.

Jan 19, 2027 – Jan 22, 2027
Venetian Expo & Caesars Forum, Las Vegas, NV, USA
Official website

Expected Attendees

53,126

Industry

Sports & Recreation

Event Details

Industry

Sports & Recreation

Venue

Venetian Expo & Caesars Forum

Location

Las Vegas, NV, USA

Topics

shooting sportshuntingoutdoor gearfirearmsammunitionopticstactical equipment

How it works

Advertise at SHOT SHOW in 3 steps

1

Pick your event

You're already here — SHOT SHOW is ready to target.

2

Draw your geofence

Outline the venue, or use our suggested zones, to define exactly where your ads run.

3

Launch your campaign

Go live in minutes and start reaching attendees throughout the event.

Geofences

No zones configured

Got questions?

Frequently Asked Questions

SHOT SHOW in Las Vegas concentrates around 53,126 Sports & Recreation professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.

Draw a geofence around Venetian Expo & Caesars Forum in Las Vegas and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.

Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.

SHOT SHOW draws roughly 53,126 Sports & Recreation professionals, a focused audience for well-targeted advertising.

Pick SHOT SHOW, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.

Similar Industry Events

View All
Licensing Expo

Licensing Expo

May 25, 2027 - May 27, 2027
12,584 Attendees
Multi-Unit Restaurant Technology Conference - MURTEC

Multi-Unit Restaurant Technology Conference - MURTEC

Food Industry
Mar 15, 2027 - Mar 17, 2027
THE EXPERIENCE Convention & Trade Show

THE EXPERIENCE Convention & Trade Show

Industrial & Infrastructure
Sep 9, 2026 - Sep 11, 2026
3,300 Attendees
Small Business Expo

Small Business Expo

Marketing
Sep 10, 2026
2,000 Attendees