SBJ Tech Week 2026
Get your brand in front of the Sports & Recreation buyers at SBJ Tech Week 2026 with geofenced ads.
Date
May 18, 2026 — May 20, 2026
Venue
Hard Rock Hotel, New York, NY, USA
About
Sports & RecreationSBJ Tech Week 2026
Driving innovation and fostering community, SBJ Tech Week 2026 convenes the brightest minds in sports technology from May 18-20 in New York City. The week delves into key industry trends, covering digital content, fan experience, venue operations, and the significant influence of Artificial Intelligence.
The week begins with the Sports Business Awards: Tech on May 18th at the Hard Rock Hotel. Following this, two days of conference sessions will take place at TheTimesCenter, offering in-depth discussions. It gathers sports industry leaders, professional teams, leagues, and tech innovators. Participants can build connections through structured programs such as Sports Tech Connect and the invite-only SBJ Tech Leader Alliance Summit. The discussions and interactions during the week highlight emerging technologies and concepts that are shaping the future of sports.
Expected Attendees
500
Industry
Sports & Recreation
Event Details
Industry
Sports & Recreation
Venue
Hard Rock Hotel
Location
New York, NY, USA
New York, NY, USA
Website
www.sbjtechweek.com/2026/Topics
How it works
Advertise at SBJ Tech Week 2026 in 3 steps
Pick your event
You're already here — SBJ Tech Week 2026 is ready to target.
Draw your geofence
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Launch your campaign
Go live in minutes and start reaching attendees throughout the event.
Geofences
No zones configured
Got questions?
Frequently Asked Questions
SBJ Tech Week 2026 in New York concentrates around 500 Sports & Recreation professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Hard Rock Hotel in New York and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
SBJ Tech Week 2026 draws roughly 500 Sports & Recreation professionals, a focused audience for well-targeted advertising.
Pick SBJ Tech Week 2026, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.
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