+328%closed dealsat NADA 2026
Read story

SBJ Tech Week 2026

Get your brand in front of the Sports & Recreation buyers at SBJ Tech Week 2026 with geofenced ads.

Date

May 18, 2026 — May 20, 2026

Venue

Hard Rock Hotel, New York, NY, USA

Official Site

About

Sports & Recreation

SBJ Tech Week 2026

Driving innovation and fostering community, SBJ Tech Week 2026 convenes the brightest minds in sports technology from May 18-20 in New York City. The week delves into key industry trends, covering digital content, fan experience, venue operations, and the significant influence of Artificial Intelligence.

The week begins with the Sports Business Awards: Tech on May 18th at the Hard Rock Hotel. Following this, two days of conference sessions will take place at TheTimesCenter, offering in-depth discussions. It gathers sports industry leaders, professional teams, leagues, and tech innovators. Participants can build connections through structured programs such as Sports Tech Connect and the invite-only SBJ Tech Leader Alliance Summit. The discussions and interactions during the week highlight emerging technologies and concepts that are shaping the future of sports.

May 18, 2026 – May 20, 2026
Hard Rock Hotel, New York, NY, USA
Official website

Expected Attendees

500

Industry

Sports & Recreation

Event Details

Industry

Sports & Recreation

Venue

Hard Rock Hotel

Location

New York, NY, USA

New York, NY, USA

Topics

TechWeek

How it works

Advertise at SBJ Tech Week 2026 in 3 steps

1

Pick your event

You're already here — SBJ Tech Week 2026 is ready to target.

2

Draw your geofence

Outline the venue, or use our suggested zones, to define exactly where your ads run.

3

Launch your campaign

Go live in minutes and start reaching attendees throughout the event.

Where your ads land

No zones configured

No geofence mapped for this event yet

New York, NY, USA, New York, NY, USA

Got questions?

Frequently Asked Questions

SBJ Tech Week 2026 in New York concentrates around 500 Sports & Recreation professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.

Draw a geofence around Hard Rock Hotel in New York and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.

Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.

SBJ Tech Week 2026 draws roughly 500 Sports & Recreation professionals, a focused audience for well-targeted advertising.

Pick SBJ Tech Week 2026, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.

Similar Industry Events

View All
Team USA Media Summit

Team USA Media Summit

Sports & Recreation
Oct 28, 2026 - Oct 29, 2026
Jacob K. Javits Convention Center, New York, NYJacob K. Javits Convention Center
Zombie Apocalypse Training 101

Zombie Apocalypse Training 101

Sports & Recreation
Oct 24, 2026 - Nov 1, 2026
Atlanta, GA
Southeastern Association of Fish and Wildlife Agencies Conference

Southeastern Association of Fish and Wildlife Agencies Conference

Sports & Recreation
Oct 26, 2026 - Oct 30, 2026
Sheraton Music City Nashville Airport, Nashville, TNSheraton Music City Nashville Airport
TEAMS Conference & Expo - Travel, Events And Management in Sports

TEAMS Conference & Expo - Travel, Events And Management in Sports

Sports & Recreation
Oct 26, 2026 - Oct 29, 2026
1,300 Attendees