Revenue Development and Management School

The Revenue Development and Management School (RDMS) is a two-year professional development program designed for park and recreation professionals aiming to enhance their skills in generating, managing, and sustaining revenue. This nationally recognized program offers a unique combination of classroom learning, peer networking, and practical application, allowing participants to acquire tools and strategies that improve cost recovery, enhance financial sustainability, build partnerships, and effectively communicate their agency’s impact.

The curriculum connects essential elements such as marketing, programming, and strategic planning, providing attendees with a comprehensive understanding of how these aspects drive revenue growth. RDMS caters to professionals responsible for budgets, programs, marketing, events, facilities, or leadership decisions, offering actionable insights, best practices, and case studies alongside a supportive professional network to foster both revenue growth and career advancement.

Targeted at agencies that rely on revenue generation—such as those associated with state or local parks, recreation, leisure services, military recreation, and nonprofits—RDMS is designed for agency supervisors, managers, and directors tasked with revenue generation. The program spans two years, during which students attend classes for one week each year, without additional work in between sessions.

Past attendees have praised the program for its networking opportunities and the valuable tools learned, which can be applied directly to their municipalities. Testimonials highlight the effectiveness of the program, with participants expressing gratitude for the knowledge gained and its immediate applicability to their professional roles. The school is hosted at the Oglebay Resort and Conference Center in Wheeling, United States, and aims to enhance the skills of professionals while addressing contemporary issues in parks and recreation operations across the country.