About
HealthcareOn March 18, 2026, the rapidly evolving Point of Care (POC) ecosystem takes center stage, bringing together over 350 leaders from healthcare, pharma, and media. This single-day summit, titled "Pathways to Care: Turning Point of Care Engagement into Impact," is designed for professionals shaping healthcare marketing strategy, innovation, or investment.
Discussions will explore how POC serves as a crucial link in the modern healthcare journey, connecting patients, providers, and care teams to achieve meaningful, measurable outcomes. The agenda includes sessions on strengthening patient-provider connections through advanced messaging and technology, alongside presentations demonstrating POC's measurable impact with evidence-based insights and real-world experiences.
Participants will also examine current trends influencing momentum in Washington, budget allocations, and innovation across the entire POC landscape. The day concludes with the live presentation of the prestigious POC Excellence Awards, recognizing transformative work within the industry.
Industry
Healthcare
Industry
Healthcare
Venue
Pier Sixty
Location
New York, NY, USA
New York, NY, USA
Topics
How it works
You're already here — POC Now Summit 2026 is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
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POC Now Summit 2026 in New York concentrates Healthcare professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Pier Sixty in New York and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
POC Now Summit 2026 draws Healthcare professionals, a focused audience for well-targeted advertising.
Pick POC Now Summit 2026, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.

