
About
Sports & RecreationThe Outdoor Retailer show is transforming into a vital nexus for the entire outdoor sports industry. This revised format, beginning August 19–21, 2026, in Minneapolis, is designed to foster innovation, facilitate connections, and drive growth. It provides a dynamic platform where brands can effectively tell their story and cultivate relationships that yield tangible business outcomes within a city recognized for its outdoor business significance.
This event caters to professionals across the outdoor sports sector, including manufacturers, retailers, designers, and buyers. Attendees can anticipate discovering the latest gear and trends, gaining insights into market evolution, and establishing strategic partnerships. The focus is on creating practical, sell-through opportunities and enhancing overall business performance through shared knowledge and networking.
Industry
Sports & Recreation
How it works
You're already here — OUTDOOR RETAILER is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
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OUTDOOR RETAILER in Minneapolis concentrates Sports & Recreation professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Minneapolis Convention Center in Minneapolis and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
OUTDOOR RETAILER draws Sports & Recreation professionals, a focused audience for well-targeted advertising.
Pick OUTDOOR RETAILER, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.

Industry
Sports & Recreation
Venue
Minneapolis Convention Center
Location
Minneapolis, MN, USA
Website
outdoorretailer.comTopics