Put your brand in front of 30,000 attendees at North American International Toy Fair with geofenced ads — no booth required.
Date
Feb 20, 2027 — Feb 23, 2027
Venue
Jacob K. Javits Convention Center, New York, NY, USA

About
RetailThe North American International Toy Fair is recognized as the industry's most iconic global event, taking place at the Jacob K. Javits Convention Center in New York City. This event is a premier destination for anyone involved in the toy and game industry, including buyers, retailers, manufacturers, inventors, and entertainment executives. It is a unique opportunity for participants to forge meaningful connections, discover innovative products, and engage in business growth. Toy Fair 2027 promises to offer an expansive showcase of thousands of toys, games, and immersive entertainment experiences from around the world. Attendees can expect to see a diverse range of products, from bold new ideas to potential future bestsellers. With an impressive global ranking of 99 and a country ranking of 12, the Toy Fair also stands out in the category of Baby, Kids & Maternity, where it ranks 2nd. This event not only highlights emerging trends but also connects innovators within the global play community. It serves as a major hub for networking and collaboration, making it an essential experience for anyone looking to stay ahead in the dynamic world of toys and games.
Expected Attendees
30,000
Industry
Retail
Industry
Retail
Venue
Jacob K. Javits Convention Center
Location
Jacob K. Javits Convention Center, New York, NY
New York, NY, USA
Website
toyfairny.com/Topics
How it works
You're already here — North American International Toy Fair is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
No zones configured
Got questions?
North American International Toy Fair in New York concentrates around 30,000 Retail professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Jacob K. Javits Convention Center in New York and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
North American International Toy Fair draws roughly 30,000 Retail professionals, a focused audience for well-targeted advertising.
Pick North American International Toy Fair, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.



