Get your brand in front of the HR & Workforce buyers at MISHRM Conference & Exhibition with geofenced ads.
Date
Oct 21, 2026 — Oct 23, 2026
Venue
DeVos Place, Grand Rapids, MI, USA

About
HR & WorkforceThe MISHRM Conference & Exhibition, taking place at DeVos Place in Grand Rapids, is the premier event tailored for human resources professionals across the United States. The theme for the 2025 edition is Authenticity in Action, which emphasizes the importance of bringing one's true self into every aspect of professional life. This year's conference aims to explore how authenticity can drive effective leadership, enhance engagement, and facilitate transformation within the HR sector. Attendees are encouraged to adopt authentic approaches that inspire change and foster meaningful connections.Key focus areas for the conference include strategies to lead with integrity by unlocking the potential of authentic leadership to build trust and transparency among teams. Attendees will learn how to strengthen relationships through genuine communication and collaboration, creating an inclusive culture where every individual feels valued and empowered. The conference will also address navigating the ever-evolving HR landscape with confidence, urging professionals to remain true to their values while adapting to new trends and challenges. Furthermore, participants will discover how cultivating an authentic organizational culture can significantly boost morale, engagement, and overall performance.The event promises an inspiring three-day experience featuring industry-leading keynote speakers, insightful breakout sessions, and interactive networking opportunities. With over 40 breakout sessions covering a wide range of relevant topics, attendees will gain fresh perspectives, actionable strategies, and certification credits that can enhance their professional journey. The MISHRM Annual Conference presents a valuable opportunity for both newcomers and seasoned professionals in HR to immerse themselves in the latest trends, tools, and innovations in the field.As the largest HR solutions gathering in Michigan, the MISHRM Conference & Exhibition offers a variety of sponsorship and exhibitor opportunities, showcasing the support of numerous resource partners and sponsoring companies. Through this event, the Michigan Council of the Society for Human Resource Management aims to support state SHRM chapters and provide HR professionals with networking, development opportunities, and best practice sharing, serving as a vital conduit between Michigan and the national SHRM community. This event is designed for those who are passionate about creating authentic workplaces and aspire to take authenticity from concept to action.
Industry
HR & Workforce
Industry
HR & Workforce
Venue
DeVos Place
Location
DeVos Place, Grand Rapids, MI
Grand Rapids, MI, USA
Website
mishrmconference.org/Topics
How it works
You're already here — MISHRM Conference & Exhibition is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
No zones configured
Got questions?
MISHRM Conference & Exhibition in Grand Rapids concentrates HR & Workforce professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around DeVos Place in Grand Rapids and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
MISHRM Conference & Exhibition draws HR & Workforce professionals, a focused audience for well-targeted advertising.
Pick MISHRM Conference & Exhibition, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.

