Licensing Expo
Put your brand in front of 12,584 attendees at Licensing Expo with geofenced ads — no booth required.
Date
May 19, 2026 — May 21, 2026
Venue
Mandalay Bay, Las Vegas, NV, USA
About
MarketingLicensing Expo
Licensing Expo is a premier gathering for the brand extension industry, exploring the latest trends and opportunities in connecting brands with products. Key themes often revolve around innovative licensing strategies, market expansion, and the creation of new consumer experiences through intellectual property. The event showcases diverse categories, from fashion and entertainment to art and publishing, highlighting how brands can effectively reach new audiences and drive revenue through strategic partnerships and product collaborations. Discussions delve into the evolving landscape of consumer engagement and the power of intellectual property in today's competitive marketplace.
The expo attracts a wide array of professionals, including brand owners, manufacturers, retailers, agents, and legal advisors. Attendees gain insights into market intelligence, discover new business prospects, and forge valuable connections. The primary takeaways focus on actionable strategies for brand development, identifying emerging market demands, and leveraging licensing to enhance brand value and market presence. It's a crucial platform for understanding the future of brand collaborations and product innovation.
Expected Attendees
12,584
Industry
Marketing
Event Details
Industry
Marketing
Venue
Mandalay Bay
Location
Las Vegas, NV, USA
Topics
How it works
Advertise at Licensing Expo in 3 steps
Pick your event
You're already here — Licensing Expo is ready to target.
Draw your geofence
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Launch your campaign
Go live in minutes and start reaching attendees throughout the event.
Geofences
No zones configured
Got questions?
Frequently Asked Questions
Licensing Expo in Las Vegas concentrates around 12,584 Marketing professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Mandalay Bay in Las Vegas and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
Licensing Expo draws roughly 12,584 Marketing professionals, a focused audience for well-targeted advertising.
Pick Licensing Expo, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.
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