Get your brand in front of the Industrial & Infrastructure buyers at International Custom Rod Building Exposition with geofenced ads.
Date
Feb 20, 2027 — Feb 21, 2027
Venue
Winston-Salem Marriott, Winston-Salem, NC, USA

About
Industrial & InfrastructureThe International Custom Rod Building Exposition (ICRBE), also known as The Expo, stands as the largest event dedicated to the custom rod building craft and industry globally. This remarkable event surpasses all other annual rod building gatherings combined, making it a pivotal occasion for enthusiasts and professionals alike. Hosted annually at the Winston-Salem Marriott in Winston-Salem, North Carolina, the Expo occupies an impressive 50,000 square feet filled with exhibits from rod building supply manufacturers and dealers. Attendees can expect to explore over 60 booths and connect with more than 2,500 custom rod builders, contributing to a vibrant community atmosphere.In addition to the extensive exhibition space, the ICRBE features a variety of activities and opportunities for networking. Among these is the renowned RodMaker magazine's annual reception held on Saturday night, where attendees can enjoy complimentary refreshments and participate in a chance to win over 100 exciting door prizes. Notably, participation in this exclusive event requires attendees to be current subscribers of RodMaker magazine. The Expo also includes the 2026 Learning Center, sponsored by HFF Custom Rods, which promises engaging sessions for all attendees. With exhibitors like Composite Ventures (North Fork Composites / Stryker Rods), Custom Fish Grips - Bill Ballou, and others, the International Custom Rod Building Exposition presents an unparalleled opportunity for learning and networking in the custom rod building community.
Industry
Industrial & Infrastructure
Industry
Industrial & Infrastructure
Venue
Winston-Salem Marriott
Location
Winston-Salem Marriott, Winston-Salem, NC
Winston-Salem, NC, USA
Website
icrbe.net/Topics
How it works
You're already here — International Custom Rod Building Exposition is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
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International Custom Rod Building Exposition in Winston-Salem concentrates Industrial & Infrastructure professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around Winston-Salem Marriott in Winston-Salem and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
International Custom Rod Building Exposition draws Industrial & Infrastructure professionals, a focused audience for well-targeted advertising.
Pick International Custom Rod Building Exposition, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.



