Put your brand in front of 5,382 attendees at IFT First Annual Event and Expo 2026 with geofenced ads — no booth required.
Date
Jul 12, 2026 — Jul 15, 2026
Venue
McCormick Place, Chicago, IL, USA

About
RetailThe global food science and innovation community converges at IFT First Annual Event and Expo 2026, taking place July 13-16 in Chicago, with a virtual attendance option. This gathering, centered on the theme "Food Improved by Research, Science, and Technology," serves as a significant global platform for those working to advance the food system.
Attendees, including innovators, researchers, and decision-makers, will have the opportunity to delve into new discoveries, current research, and evolving market dynamics. The program includes keynote sessions with leading experts and interactive Community Conversations addressing critical topics such as food additives and sustainability. Practical solutions will also be on display throughout the exhibition.
This environment fosters connections among peers and offers a dedicated Startup Pavilion for exploring emerging ventures. The aim is to provide insights that contribute to making food safer, more sustainable, and technologically advanced.
Expected Attendees
5,382
Industry
Retail
Industry
Retail
Venue
McCormick Place
Location
Chicago, IL, USA
Chicago, IL, USA
Website
www.iftevent.org/Topics
How it works
You're already here — IFT First Annual Event and Expo 2026 is ready to target.
Outline the venue, or use our suggested zones, to define exactly where your ads run.
Go live in minutes and start reaching attendees throughout the event.
No zones configured
Got questions?
IFT First Annual Event and Expo 2026 in Chicago concentrates around 5,382 Retail professionals in one place, so your ads reach people already interested in your category instead of a broad, untargeted crowd.
Draw a geofence around McCormick Place in Chicago and serve display, video, or CTV ads to the phones inside it — the same audience an exhibitor pays for, without the booth, travel, or staff.
Geofenced event campaigns tend to outperform standard display because the audience is already primed for your category. Run ads during the event, then retarget the same attendees afterward.
IFT First Annual Event and Expo 2026 draws roughly 5,382 Retail professionals, a focused audience for well-targeted advertising.
Pick IFT First Annual Event and Expo 2026, outline the venue with a geofence, set your budget, and launch — most campaigns go live in minutes, with full performance reporting throughout.

